KhetiGuru App





At a time when small farmers are being burdened by rising agricultural enter and gas costs, two agriculture entrepreneurs from western Maharashtra have created a free knowledge-based advisory platform geared toward rising farm output whereas sustaining soil well being.












Pravin Shinde and Vishnu Dhas, co-founders and administrators of the ‘KhetiGuru’ platform, wish to equip small-scale farmers with the data and know-how they should increase crop manufacturing, from land preparation to harvesting. The platform, which was launched earlier this month, focuses on crop vitamin and is designed to be a ‘preventive’ fairly than a ‘curative’ useful resource, stopping crop injury from pests and ailments and aiding farmers in reaching larger yields.

“KhetiGuru has an expert team of 50 agronomists to provide seamless advisory services.” “They will help needy farmers with everything from land preparation to the various stages of the crop life cycle, such as sowing, flowering, fruiting, and harvesting, as well as recommending various unique products developed by KhetiGuru,” says Shinde, who comes from an agricultural household in Satara district.

Because KhetiGuru is targeted on crop vitamin and well being, chemical-based pesticides shall be used much less ceaselessly to enhance soil well being.

From ‘KhetiGaadi’ to ‘KhetiGuru’

The idea for this platform didn’t seem out of wherever: In 2016, the duo launched ‘KhetiGaadi,’ an agricultural model of OLX, which created a web-based eco-system for farm mechanization in India for the primary time.

The platform, which offers farmers with a wide range of product choices and detailed specs for purchasing, promoting, and renting agricultural gear, is altering the face of farm mechanization in India. It has already recorded a gross merchandise worth (GMV) of 1,200 crore in 2019 and an additional GMV of 1,200 crores in 2021-22.Farmers may also use the KhetiGuru app to have needed instruments, seeds, fertilisers, and crop safety vitamin merchandise delivered to their properties. The app is out there on the Play Store.












“The massive response to the KhetiGaadi initiative, which is currently being used by over 50 lakh farmers across India and addresses the difficulties faced by India’s slow rate of farm mechanization, prompted us to think seriously about crop damage,” Shinde says. KhetiGuru will supply free advisory providers by certified Agronomists. The agri-industry prices farmers wherever between Rs. 1,200 and Rs. 4,000 per 12 months. “We want to be ahead of them by focusing on crop damage prevention,” says Dhas.

KhetiGuru gives particular kits for varied levels of the crop cycle, corresponding to an Alawani package for drenching, a ‘progress particular’ package, a flowering package, a drip particular package, a pH stability and activator package, and different merchandise, to deal with the problems confronted by farmers. As with KhetiGaadi, the duo concluded from their interactions with farmers through the years {that a} lack of correct know-how, know-how, and consciousness had been the first causes limiting most crop yield, primarily within the case of smaller farmers topic to environmental vagaries.












The firm’s co-founder Rajesh Dhas says its merchandise are based mostly on nanotechnology and are available 1 gm packs for a one-acre crop. They have been used efficiently as a pilot by 1,000 farmers up to now and are being rolled out throughout India. Farmers may also use the KhetiGuru app to have needed instruments, seeds, fertilisers, and crop safety vitamin merchandise delivered to their properties. The app is out there on the Play Store.







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