FMC Partners with GBPUAT to Empower Rural Women





FMC India, a number one agricultural sciences firm, right now introduced a collaboration with Govind Ballabh Pant University of Agriculture and Technology (GB Pant University) to develop entrepreneurship amongst rural ladies by beekeeping, as a method to generate sustainable earnings for his or her households and lift their residing commonplace.












Named Project MadhuShakti (Madhu in Hindi means “honey” and Shakti refers to “female energy”), this can be a first-of-its-kind progressive sustainable improvement initiative in India. The challenge, spanning three years, is deliberate for the agricultural space of Uttarakhand, positioned within the foothills of the Himalayan mountain vary, the place there may be an plentiful supply of pure herbs and flora helpful for honey manufacturing. Approximately 53 p.c of the inhabitants in Uttarakhand lives in hills and mountains, out of which 60 p.c fall under the poverty line.

Ravi Annavarapu, President, FMC India, stated, “Our objective with Project MadhuShakti is to transform the lives of rural families by empowering women in agriculture with sustainable business opportunities. We place sustainable agriculture at the center of our commitment to support farmers who maintain a safe and secure food supply while protecting the environment for future generations.  The success of this project will not only encourage women farmers in India to see beekeeping as a fruitful endeavor, but also address the global concern around safeguarding pollinator populations under intensive agriculture.” 

As a part of the challenge, rural ladies can be chosen from Sitarganj, Kotabagh, and the cities of Almora and Ranikhet and skilled in beekeeping. The produce from the farmers’ beehives can be procured by the college’s Honey Bee Research and Training Centre (HBRTC) by a revolving fund set as much as facilitate cost to farmers and market merchandise from the hives. The challenge may even carefully monitor pollinator behaviour, producing a wealth of scientific information that can profit beekeepers throughout the nation.












The success of Project MadhuShakti goals to encourage extra ladies farmers within the nation to undertake beekeeping as an entrepreneurial enterprise. The improve within the density of pollinators in Uttarakhand is anticipated to translate into a rise in pollination charge and development of biodiversity, which helps agricultural productiveness. Other targets of the challenge embrace selling good agronomic practices that result in the secure and considered use of pesticides whereas retaining honeybees secure.

Dr. A.Ok. Shukla, Vice-Chancellor of GB Pant University, stated, “Beekeeping is one of the most sustainable business opportunities for rural women in the state to generate additional income with minimal investment and multifold benefits. The state’s rich biodiversity will allow the bees to thrive, produce a wider selection of honey and keep the ecology well balanced. The project will be a win-win not only for the environment but also for individual farmers.”

In a biodiverse state like Uttarakhand, the potential of beekeeping stays untapped. The state at present produces solely 12,500 metric tons of honey. This determine is anticipated to develop considerably beneath the aegis of a program like MadhuShakti.

Beekeeping is a really enticing and profitable rural agri-based enterprise because it requires no refined know-how or infrastructure and low funding. It fits properly within the built-in agricultural system as an allied exercise to extend the financial system of the farming neighborhood.












The challenge was launched at G.B. Pant University within the presence of Vice-Chancellor Dr. A.Ok. Shukla, FMC India President Ravi Annavarapu, the University’s Director of Research Dr. Ajeet Nain, FMC Director for Public & Industry Affairs Raju Kapoor, and FMC Stewardship Lead for Asia Pacific Esley Ng.











First revealed on: 02 May 2022, 10:06 IST



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